There’s never a time in your copy career where you should turn off your screening process. Even though you’re working for yourself and you don’t have a ‘boss’ per say, you still have to interact with a variety of people – your clients. And in this world, there are all kinds of people. No matter [...]
This is a very special guest post for me. I’ve known Danielle Lynn, The Clear Copywriter, for fourteen years now. And it was she, when I was at a particularly low point in my life, who told me to stop being an idiot and start making money off of what I’m good at: Writing. Danielle [...]
The following article is a guest post by Lauren Tharp of LittleZotz Writing. Enjoy! The town I’m living in has ruined fireworks for me. Let me back up. In my hometown, we had a fireworks show once per year: On the Fourth of July (the United States’ Independence Day). And they were beautiful. I [...]
Right now, I’m resistant. I don’t know what I’m resistant to, but I’m resistant. In fact, I don’t feel like doing much of anything at all. I eyed my laptop for a good 30 minutes, trying to do ANYTHING but write on it. Heck I even started picking cat hair off the blanket of the [...]
Wait, what? Sales copy HURTING someone’s sales? Eh, it happens more often than you think. (Like say, when people take a broad stroke approach with their sales copy,) Online leads are looking for just about any reason to abandon your page, what with our ADD-influenced trigger-happy surfing styles. So where are those 5 evil money-grubbing pixels [...]
What if I told you that instead of finishing that product you were working on, you should stop where you’re at right now, set up shop, and open your doors to paying members? Well a few weeks ago I would have been one of the first to say: “Buddy, you’re setting yourself up for disaster!” [...]
Learn how a master Sushi chef has become world renowned for following this one, simple tip for success.
Are you a copywriter or are just you pretending to be a copywriter? “It’s not real art unless I say it is” – Every self-loathing community college art teacher in existence. When I took my first art class in college, I already had a good few years on most students. I was never ‘trained’, but I [...]
Getting geared up for your next copy project? Before you pick up your pen (or place those fingers on your keyboard) there’s one thing you should always do before you start working at your sales copy; write down the full list of benefits of whatever you’re writing about. If you’ve developed a good working knowledge [...]
Headlines have a heavy job. They have to attract a reader’s darting eye long enough to (hopefully) get them to read the first line. If your headline doesn’t grab attention, well then they’ll never read the rest of your copy and you’ve lost a sale. But you already knew that! However – do you know [...]
Danielle Increased my Conversions by OVER 1,977%
Danielle helped me take my website from making ZERO sales to making my first sale today! I was getting close to giving up on my product and as a last attempt, I spent hard earned cash on a WSO copywriting job (on the warrior forum). Guess what? It still didn’t convert! Danielle told me exactly what I could do to make my copy a success. Thank you so much Danielle!
Chad Agrawal, www.comunitycollegetransferstudents.com
“Copywriting with surgical skill – past the ‘fluff’ and delivery of decisive, clear and clever copy. Left our in-house copywriters limping along!”
- Steve Atkins, CEO www.krowne.tv
"Danielle is the best. This is my second time working with her. Very professional and I WILL be working with you again!! I have already referred friends."
-Karolina Kaminski, Canine Behavior Counselor
"Great consultation that got to the root of my problem right away. I was just too close to the problem to see my advantages. Danielle brought her trained eyes to my web site and got me going in the right direction. And it was fun to chat with her :-)"
-Mark David McCreary, Creator listserve-hosting.com