Also known as “Dammit, my Hand Hurts!” So we’ve let our muscles get a bit flabby… but no more! Time to hop onto this horse and keep going. You have a nice collection of swipe files at this point I’d hope. If you don’t, that’s okay, I’ll be providing some material for you to use [...]
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Copywriting Workout – A Collection of Copywriting Swipe Files
Awesome Copy Swipes for your Collection Today’s post is a bit delayed, but it’s well worth the wait. I wanted to make sure I put together a nice set of swipes for you as we talked about in this copywriting workout post. Not only am I sharing these swipes with you, I’m also going to talk [...]
Copywriting Workout #1 – “Starting our Swipes”
First, the follow up to last week’s warm up: Our first copywriting workout warm-up was great. I’ve gotten a lot of emails from you and I fully appreciate your feedback and input! I’m thinking next time I’ll post the results at the end of the same post. But for now let’s try this: Results from last [...]
Stretching our mental muscles: Warm-Up 1 “Ignoring the Self-Editor”
Last week I warmed you up to our shiny new plan: the”Copywriting Workout” After writing that post, I sat down and thought a bit about how to execute it for the best results. I want us to have fun, but I also want us to grow our copy and business skills in a meaningful (and [...]
Becoming a Better Copywriter: An Intro to Copywriting Workout
What if you could become the best at whatever you wanted to be? Would you eagerly await my next word? Wrinkle your nose at me? Roll your eyes? Consider what I’m asking. What IF you could temper and improve any skill you wanted? It’s easy to get caught up in the grind of day to [...]
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